Profitable Photography

You deserve to be profitable

Over the years I have invested SO MUCH money into guides and trainings to learn how to set my prices in a way that aligns with my personal values, my business goals and financial goals. 

I have yet to find one that has all of these components;
that was custom to me, my business and one that made me feel confident about my pricing. 

One where I was coached on my pricing one on one, to make sure I’m doing it right for me!

So since I could not find one made for me, as a unique business, I made one. 

Charging your worth is hard.
Imposter syndrome is real. 
burnout is awful.
We did not become photographers to also be business professionals, Yet here we are.

Does any of this resonate? 
I am here to help!

Why price yourself profitably?

This may be an obvious question...but through this, I have found that we as photographers struggle to be profitable. Because of this, so much of the 'business' feels stressful - we are burnt out and overworked for not enough money. 
Early on there were times I averaged less than $16 per hour. 
That is no okay, we are worth so much more.
Let's fix that.


Why hire me?

I have been a profitable photographer for years.
My average sale per session is $2,700.
I am not claiming to be the most profitable, but I know what works for me, and it works well.  I am meeting my financial goals while feeling like my pricing aligns with my values, which are the most important things!
And what works for me might not work for you, which is why this guide will be custom to you.

I know what I am doing, and I want everyone to be successful.
You should be able to make good money doing what you love!  

What sets my pricing guide apart

I'm interested in understanding the in's and out's of your business, your goals, your client approach and what is important to you!

My Approach is not a Plug-and-play "copy and paste" guide. 
You will have to work, dig a little deep and be willing to REALISTICALLY look at your finances and address any mental blocks such as imposter syndrome.  

  1. I will send you an in-depth questionnaire to complete. 
  2. We will then set up a zoom meeting and deep dive into everything you share with me in the questionnaire, as well as strategies, mental blocks, help with things like IPS and building value in your products...and more! It is a pricing guide where I walk you through it! 
  3. I create your pricing menu from scratch, specifically for your business. 
  4. We will meet again after you implement the changes. I want you to be successful! So we will follow up to ensure that the changes make sense for you, you are comfortable discussing your prices with clients, tweak anything needed and that you are feeling confident!

Because, let's be real.  It's tough to sell if what we are selling feels off. 

How it works

Package One:  DIY
This includes: Informative and customizable PDF guide.
This reviews your COBD, my pricing philosophy, IPS, pre-payment plans, and creating your own pricing.
$299

Package Two:  Do it for me
This includes an in-depth questionnaire for you to complete, that I will use to create a guide unique to you! 
The info you provide will include business goals, business values, your COBD, product sales goals, what your ideal session looks like, as well as what your financial goals are. 
The guide will include my pricing philosophy, IPS, pre-payment plans, as well as your custom pricing menu.
As  your business grows, you have the knowledge and foundation to revamp this as you need, confidently!
$599

Add-on: $250/hour for coaching



Package Three: The Full Coaching Experience
This includes an in-depth questionnaire for you to complete.
The info you provide will include business goals, business values, your COBD, product sales goals, what your ideal session looks like, as well as what your financial goals are. 
After I review your questionnaire, we will meet via zoom to dive deep into the topics covered.
I then take all these moving pieces, and create your custom plan!
We also will talk about mental blocks, imposter syndrome, upselling, and clarifying any other pricing/business struggles you might have. 
The guide will include my pricing philosophy, IPS, pre-payment plans, as well as your custom pricing menu.
Then we will meet again via zoom once you have implemented changes to review, adjust, and make sure you are on track and feeling confident!
$1,099

Add-on: $150/hour for additional coaching




packages

ready to make more money, feel more confident
in your pricing and client experience?
let's go to work! 

"Nicole is a stellar mentor.
She can explain things in a way that’s very easy to understand. Her CODB Worksheet was the most user friendly and realistic of all the worksheets I’ve used. The custom pricing she calculated for me gave me a good idea of what I need to be charging to be profitable and how I can do this for myself in the future.

I highly suggest this package! I’m very excited to start offering print products using her tips too.

Thanks Nicole!"
- Sydney Kate Photography